La Wash Lavanderías is a responsive website I independently developed for a laundromat chain in Mexico, highlighting services, a job portal, and special promotions to enhance user engagement. The project involved close collaboration with stakeholders to align with business goals.
▪ Engineered a full-stack web application, integrating MongoDB for database management, ExpressJS for server-side logic, and NodeJS for back-end processing.
▪ Implemented REST APIs to handle dynamic data flow between client and server by using CRUD..
▪ Developed a responsive front-end using TailwindCSS, JavaScript, and JQuery, ensuring cross-device compatibility and optimal UX.
▪ Implemented lazy loading and image cropping techniques to improve loading times and enhance user performance.
▪ Implemented Google Analytics for tracking key performance indicators (KPIs), providing valuable insights to optimize performance.
▪ Optimized SEO with meta tags, structured data, and performance tweaks to boost rankings and traffic.
(Some demos/repositories are currently unavailable)