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Zorali Product Page
    Figma Photoshop
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  • Zorali Product Page Zorali Product Page is a high-fidelity landing page prototype for a camping backpack, designed in Figma. The project explored how a product page can clearly communicate features, benefits, and value while feeling immersive and aligned with an outdoor lifestyle. The layout emphasizes clarity, visual hierarchy, and intuitive navigation to guide users smoothly through the product story.

    Role & Responsibilities

    UI/UX Designer

    Created wireframes and designed the full interactive prototype in Figma. Defining layout, hierarchy, and interaction patterns for a product-focused landing page

    Timeline & Duration

    November 2020

    ▪ Designed and delivered the full high-fidelity prototype within one week, focusing on layout structure, visual direction, and interactive product presentation.

    ▪ Designed custom visual elements and backgrounds in Adobe Photoshop to support an adventurous, outdoor brand aesthetic

    ▪ Used interactive components such as image galleries and feature highlights to present product details in a scannable, engaging way

    ▪ Focused on balancing strong visuals with clear, readable content to avoid overwhelming users

    ▪ Prioritized logical content flow to guide users from product overview to detailed features

    ▪ Delivered a polished, interactive product page prototype aligned with UI/UX best practices

    ▪ Improved clarity of product information through structured layout and visual hierarchy

    ▪ Demonstrated effective product storytelling and feature communication in a landing-page format

    ▪ Reinforced the product’s value proposition by visually connecting features, use cases, and benefits, helping users quickly understand why the product stands out.

    (Some demos/repositories are currently unavailable)